THE INTERNATIONAL BALLOON FIESTA HELD EACH YEAR IN ALBUQUERQUE IS GOOD NEWS FOR THE LOCAL ECONOMY. RESEARCH SURVEYS DONE IN 2015 SHOW THE FIESTA GENERATING 177-MILLION DOLLARS.
KOB-TV REPORTS TOM GARRITY, DIRECTOR OF THE FIESTA’S MEDIA RELATIONS, SAYS THE ECONOMIC IMPACT IS THE EVENT’S FRINGE BENEFIT. IN FACT, THE DEMAND FOR HOTEL ROOMS LAST YEAR WENT UP 4 PERCENT COMPARED TO THE PREVIOUS FOUR YEARS.
NEW FEATURES ADDED THIS YEAR INCLUDE A SKYDIVING TEAM AT AFTERNOON EVENTS.
