SANTA FEANS WILL DECIDE THE FATE OF THE PROPOSED SODA TAX THERE ON MAY 2ND … BUT THE OPPOSITION HAS ADDITIONAL HELP NOW FROM THE RIO GRANDE FOUNDATION. THE ALBUQUERQUE-BASED THINK TANK IS AGAINST THE SODA TAX HIKE PROPOSED BY SANTA FE MAYOR JAVIER GONZALES TO PAY FOR PRE-SCHOOL PROGRAMS.
PAUL GESSING WITH THE FOUNDATION SAYS THE TAX TARGETS THE POOR AND MIDDLE CLASSES. GESSING SAYS THEIR PUSH AGAINST THE PROPOSED TAX WILL INCLUDE SOCIAL MEDIA AND RADIO ADS. HE TELLS THE SANTA FE NEW MEXICAN THE FOUNDATION DOESN’T PLAN TO FILE ANY CAMPAIGN FINANCE DISCLOSURE STATEMENTS WITH THE CITY.